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Monday, 08 September 2008
 
 

Advertorials - Powerful Ads in Camouflage

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Advertorials - Powerful Ads in Camouflage

Marketing's secret weapon, the advertorial, is a stronger promotional tool than either ads or articles are on their own. Here's what they are, five key advantages advertorials have over ads and articles, why big-boy sites like the Wall Street Journal online are using them and the rules you need to follow.
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