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Saturday, 26 July 2008
 
 

A Consistent Corporate Identity - Don't Leave It To Chance

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A Consistent Corporate Identity - Don't Leave It To Chance

Without a system in place to enforce brand identity guidelines, the effect of a company's visual identity will be diluted. At the very least, a company should have a Corporate Identity Guide that contains the design and print specifications of everything from business stationery to vehicle livery.
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