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Friday, 25 July 2008
 
 

Escape the Commodity Pricing Trap

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Escape the Commodity Pricing Trap

Just how different are the products/services you sell contrasted with your competitor? If you are a banker - or in any aspect of the lend lease continuum - is your money any greener? There's no difference in auto policies sold by contending insurers. Can you tell the difference among copies printed on various brand name machines? Whether voice, internet, fax, or wireless, can we discern true disparity between communications services from one provider to another?
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