Stomping Ground Printing Australia- Flyers, Leaflets, Pamphlets, Brochures, Catalogues, Postcards, Magnets & Letterbox Deliveries  
Home arrow Business Tips arrow How a Nonprofit Name Change Generated Attention & Momentum: A Case Study in Branding
Thursday, 21 August 2008
 
 

How a Nonprofit Name Change Generated Attention & Momentum: A Case Study in Branding

ist1_1626912_committee_meet.jpg
ist1_349298_artists_paint_b.jpg
Also read:
Branding Yourself Will Create Long Lasting Success 
Hip-Hop's Influence on Brands 
XING 
A Logo Without Your Name... Can Be A Big Branding Pain! 
How Branding, MarComm and CRM Relate 
Would You Like Fries with That? Is Your Graphic Designer Just an Order Taker 
Sign Design Basics - 5 Important Rules 
To Build a Real Brand, You Must Tell an Authentic Story 
The Specialization-Differentiation Imperative 
4 Factors That Increase Your Logo Design's Value 
Enhance Your Brand's Recall Value With a Great Logo 
Look Your Best - Utilize the Services Of An Image Consultant 
Common Mistakes in Medical Logos 
United and Continental Airlines - Dumb and Dumber 
Challenge Coins Build Brand Identity 
Corporate Gift Giving - Building Your Brand With Gifts 
Business Logos - Freelance Logo Design as a Business 
Profit Building Strategies - Burn Your Brand Into Their Consciousness 
HELLO My Name is INTERVIEW 
Nature Logos 
Minding Your Own Brand - Does Your Baloney Have A First Name? 
Why Create a Brand? 
Fire Branding Customers to Your Business 
Attacking Your Brand's Audience From a Grassroots Level - ROI - One Person at a Time 
Logo Designing Tips: Win your Customers - Beat Your Competitors 
8 Secrets To Boost Your Brand - And Your Sales 
Exposing Your Brand With Promotional Umbrellas 
Citibank Gave Up Powerful Brand Space Without a Fight 
Medical Logos - Making Usage Guidelines 
Brand Yourself Through Creating Special Reports 
The Power of Branding You on the Internet 
The Branding of a Beach Babe Sex Symbol 
What A Brand Says About A Business 
Business Commitment With Enthusiasm Brings Results 
Corporate Logos - Building Brand Identity 
Brand Marketing - 5 tips to becoming unforgettable 
Real Estate Logos - 7 Important Facts You Should Know 

How a Nonprofit Name Change Generated Attention & Momentum: A Case Study in Branding

Does your nonprofit's name say everything it could? NOW Legal Defense & Education Fund had a 34-year history of positive action, but their target audiences were still confused by their name. In response, the organization's leadership focused on a name change as the communications strategy most likely to boost its ongoing evolution and outreach to broader audiences. Vice President of Communications, Maureen McFadden details the process that led to the organization's ultimate success and provides proven tips for any nonprofit considering a name change.
Read more at: http://ezinearticles.com/?How-a-Nonprofit-Name-Change-Generated-Attention-andamp;-Momentum:-A-Case-Study-in-Branding&id=336416.
 
< Prev   Next >
Business Tips...

7 Steps to Increasing Your Sales Power – Part 2

Part 1 of this article identified the real secret to sales success and explored the first three steps to increasing your sales power. This article will walk you through the remaining four steps.
Read more at:

Meeting Tangible Needs

Delivering unparalleled service means meeting customer needs. It's simple, but not easy. Much of the time, when we lose customers, it is because we fail to address our customer's tangible needs.
Read more at:

Storage

If you are planning a long holiday, moving house or offices or you need an area to store stock or personal items, the option of being able to rent your own dry, clean and secure space within a ware house, with free unlimited access would be extremely beneficial, saving you time and money, putting your mind at rest.
Read more at:

Leadership Secret #1 - Harness The Power of Change

The mindset of yesterday's network marketer - accepting compromise, keeping things tidy - bred complacency. Tomorrow's leaders must raise issues, debate them, and resolve them. They must rally around a vision of what a network marketing business can become.
Read more at:

Solicitor Jobs – Networking Your Way to a New Legal Job

The more people you know the easier it is to get a job, if you get recommended by a friend you are quite likely to do well in a job interview. In law this is even more likely especially when it comes to solicitor’s vacancies, personal recommendations really count.
Read more at:

Top Ten Attitude Developing Do’s and Don’ts for Customer Gathering

Do avoid negative attitudes in your daily business practice if you want to keep your customers. Don’t be argumentative or confrontational with anyone while working in your business establishment.
Read more at:

Digital Recording For Transcription of Focus Groups – Top Ten Tips

Top ten tips for getting the best from your focus group recording for transcription. A clear recording means an easier transcribing job, and therefore a cheaper transcription service for you.
Read more at:

Digital Recording For Transcription of Interviews – Top Seven Tips

My top seven tips for creating a successful digital recording for later transcription. A good recording means an easier, cheaper and more accurate transcription.
Read more at:

Ocean in View – O the Joy! A Freelance Writer Gets Giddy

How one freelance writer went from nervous newbie to profitable professional in less than one year. The joys aren’t limited to commuting in bunny slippers. The greatest thrill lies in success and helping other aspiring writers to build businesses of their own.
Read more at:

Entrepreneurship: Don’t Drown Great Ideas in the Think Tank

Stuck trying to launch a new idea, product, service, or even a ministry? Suffering from paralysis of analysis? This article will help you finally get that idea off the ground!
Read more at:
ist1_903155_men_walking.jpg
Proverb of the Day
 
Top! Top!
Free Sitemap Generator