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Friday, 16 May 2008
 
 

Minding Your Own Brand - How Low Can You Go?

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Minding Your Own Brand - How Low Can You Go?

Most companies can't get it through their thick skulls that a low-cost pricing strategy doesn't work and does not build customer loyalty. Customers will not become advocates if you have lured them in with a low-cost pricing strategy.
Read more at: http://ezinearticles.com/?Minding-Your-Own-Brand----How-Low-Can-You-Go?&id=564460.
 
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