Customers Beware - Retailers' Receipts Are Printed With Disappearing Ink! |
I'm holding in my hand a restaurant receipt from five weeks ago. I can barely make out the name of the place, and the charges and total tab are faded beyond recognition. It almost seems as if the receipt was printed with disappearing ink, you know, that fascinating stuff kids used to buy from magic shops to play tricks on their friends and family. Except this time, the trick is being played, deliberately or unwittingly, on millions of consumers, says the President of Customersatisfaction.com, a CNMB expert commentator, international speaker, and best-selling author of MONITORING, MEASURING & MANAGING CUSTOMER SERVICE.
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