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Wednesday, 09 July 2008
 
 

Giving Your Clients a Little Something Extra - The Concept of Lagniappe

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Giving Your Clients a Little Something Extra - The Concept of Lagniappe

The other day, I visited my friendly local dentist for my six-month checkup. As I was leaving, I received not only the traditional toothbrush, but also some floss and, wow, a little supply of toothpicks in a carrying case. Giving that extra something to keep customers coming back.
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