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Tuesday, 13 May 2008
 
 

Making It Easy

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Making It Easy

Ever wondered how easy it is for customers to deal with your business? Even if we have spent tens or hundreds of thousands of dollars building a better offer we still need to ask: "am I making it easy for my customers to do business with me?" Because if we're not, many of them will simply give up rather than beat a path to our door, even if we have built a better mousetrap.
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