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Saturday, 26 July 2008
 
 

10 Tips To Improve Your B-B and B-G Direct Mail Campaigns

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10 Tips To Improve Your B-B and B-G Direct Mail Campaigns

Junk mail is worthless, often gimmicky, riddled with hype, pushy in its call to action, and most often laced with bold type, highlights, and font changes. It is hard to define, but we see it before we even open it, sometimes. But don't confuse direct mail with junk mail. While all junk mail is direct mail, not all direct mail is junk mail.
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