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Friday, 25 July 2008
 
 

Revealed -The Shocking 102 Year Old Advertising Secret And How You Can Exploit It

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Revealed -The Shocking 102 Year Old Advertising Secret And How You Can Exploit It

In 1904 a relatively unknown copywriter by the name of John E Kennedy sent a note to A. L. Thomas, the head of the Lord & Thomas advertising agency. The note read:
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