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Saturday, 26 July 2008
 
 

Data Quality Management 101 - The Basics

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Data Quality Management 101 - The Basics

Data quality management is the process of tracking and analyzing the data in customer and business accounts, ensuring it's accurate and up-to-date. This includes periodic updates and cleaning, pruning data for old and outdated information, analyzing data fields, and ensuring all personnel have reliable data they can count on for lead management, integration, and much more.
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