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Saturday, 26 July 2008
 
 

Money Is Just ONE Measure Of Success - It Is Not The Basis Of Business

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Money Is Just ONE Measure Of Success - It Is Not The Basis Of Business

Back in 2003, when I was just about a year old as a startup entrepreneur, I had the opportunity to listen to and benefit from the wisdom of the managing partner of a training consultancy based in Lagos. I had gone to introduce my service on website marketing strategy development to his organisation, in a bid to interest them in having a website newsletter set-up to ENHANCE the effectiveness with which they stayed in touch with people who attended their many training events. It was during this session that the veteran banker turned trainer offered me some eye-opening tips on how to startup/build my business successfully. What follows are some bullet point descriptions of the key points I can recollect from his pep-talk...
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