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Friday, 25 July 2008
 
 

Can Relationship Marketing Retake Transaction Based Buying Decisions?

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Can Relationship Marketing Retake Transaction Based Buying Decisions?

Successfully marketing products or services that are just like your competitors is difficult and expensive. The real winners today are those businesses that can control and lower costs. When you have real value instead of perceived value, marketing is easier, more effective, and less expensive.
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