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Saturday, 26 July 2008
 
 

GREAT Research Helps You Grow Market Share - All Others are a Waste of Money

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GREAT Research Helps You Grow Market Share - All Others are a Waste of Money

Successful marketing in today's world is a sublime mixture of old school marketing understanding (still taught at universities throughout the world) and anthropology. To win, it is not enough to know how the market uses your product (and services) and why. This information is not knowledge - it is simply facts taken out of context and the context from which it was wrenched is the life and belief systems that guide the decisions of your most coveted customer base.
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