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Saturday, 26 July 2008
 
 

Leverage Promotional Product Advertising With a Loss-Leader

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Leverage Promotional Product Advertising With a Loss-Leader

Have you considered implementing promotional product advertising to attract more customers and increase profits? Here's a pricing strategy that might seem radical at first, but upon closer inspection turns out to be a savvy marketing technique. Consider forgoing a profit on a popular product or service that you offer.
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