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Saturday, 26 July 2008
 
 

Split Testing - The Wild Card Approach

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Split Testing - The Wild Card Approach

A/B Split testing is an important tool to strengthen your advertising. If you are not currently testing the messages in your ads, website, etc, then you are leaving money on the table. I advocate a slightly different approach to split testing called the Wild Card approach.
Read more at: http://ezinearticles.com/?Split-Testing---The-Wild-Card-Approach&id=591674.
 
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