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Sunday, 18 May 2008
 
 

What Makes A Compelling Elevator Speech: Escaping or Avoiding Pain

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What Makes A Compelling Elevator Speech: Escaping or Avoiding Pain

When people ask what you do, do not talk about yourself. Rather, describe concisely the emotional discomforts that you relieve. Then, state that you help to stop or to avoid such pains. Now your business card is worth asking for.
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