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Sunday, 18 May 2008
 
 

Ideation - As a Profit Tool

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Ideation - As a Profit Tool

Ideation is a process of generating commercial and technical ideas of product marketing and development. In other words, Ideation refers to the production of new ideas that have a bearing on the identification and resolution of a Problem. The main purpose of a ideation process is to understand the market drivers and consumers. The whole process include design around the already market product to make it reach of more and more consumer, in turn results in more sale and profits.
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