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Friday, 25 July 2008
 
 

When Writing A Proposal, What's Your USP? If You Don't Know, Neither Will Your Client

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When Writing A Proposal, What's Your USP? If You Don't Know, Neither Will Your Client

When developing an effective proposal or report, your Unique Selling Proposition (USP) is a compelling reason for a client to hire you. But do you really know what your USP is? If you don't, you'd better ask.
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