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Thursday, 22 May 2008
 
 

Is PR Worth It? Maybe You're Not Using The Right Measurements

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Is PR Worth It? Maybe You're Not Using The Right Measurements

As we near the end of the year, it's a great time to look at your PR results, see if they're delivering ROI, and make adjustments for the new year. And you should do this if you're doing your own PR as well. As a business person, your own time is much more valuable than your money.
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