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Thursday, 24 July 2008
 
 

Press Coverage - The Last, and Most Important, Piece of the Jigsaw - Think Like An Editor

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Press Coverage - The Last, and Most Important, Piece of the Jigsaw - Think Like An Editor

There's lots and lots of fantastic advice already available on the web describing how to get press coverage. No point in my regurgitating it. What I would like to do is provide that last piece of the jigsaw that everyone seems to have overlooked. Strange, because it is critical to success.
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