The Pros and Cons of Going Solo |
PR people are "fortunate." When unemployed, they always have the option to become consultants. My firm has been asked recently to refer more consultants to clients than in years past.
Depending on any restrictive covenants that may bind an executive after leaving a firm, the erstwhile PR entrepreneur can start a consulting business with a client or two already in the pocket.
Consulting, however, is not for everyone. Consultants fall into two groups -- those who are seeking consulting assignments until they find a new, full-time job, and those who view it as their full-time profession.
Depending on a consultant's specialty or industry, fees can range anywhere from $151-$211 per hour for more experienced executives.
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