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Friday, 16 May 2008
 
 

What Is Public Relations?

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What Is Public Relations?

The first recognized public relations (PR) campaign is widely credited to Phineas Taylor Barnum, a circus owner and promoter. Cynics would say the industry has not moved on very far from its origins in a circus environment, but times have certainly changed. Public Relations is now a multi-billion pound world-wide industry that is, whether you like it or not, at the heart of everyday life.
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