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Saturday, 26 July 2008
 
 

Sales Management Training

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Sales Management Training

Sales management is an integral sub-system of marketing management. It translates the marketing plan into marketing performance. Sales management is described as the muscle behind marketing management. Sales management in a modern organization holds a multitude of responsibilities. Sales managers have to plan, direct and control the personal selling effort of the firm. A sales managers task do not stop with the achievement of sales quotas. He or she is also responsible for bringing in required profits.
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