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Great Sales Scripts-- "How Do You Like to Buy?"

Saturday, 26 July 2008

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Great Sales Scripts-- "How Do You Like to Buy?"

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Great Sales Scripts-- "How Do You Like to Buy?"

My late professor, the distinguished Father of Modern Management Theory, Peter F. Drucker, was fond of saying: "Learn how people like to buy." This is sage advice. What Drucker didn't tell us is HOW, EXACTLY, CAN WE LEARN HOW FOLKS LIKE TO BUY? My take: Simply ask them, and this can be done as a very effective opener in a phone conversation, says this top speaker, international sales, negotiation, and telemarketing consultant, and best-selling author of several popular audio and video programs including, THE NEW TELEMARKETING and THE LAW OF LARGE NUMBERS.
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