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Thursday, 24 July 2008
 
 

Are You Applying the "So What Factor"

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Are You Applying the "So What Factor"

Are you applying the "So What Factor" every time you talk about your products and services? If you are passionate about what you do, it is very easy to fall into the trap of telling potential clients as much as you can about the features of your products and services and ignoring the "So What Factor."
Read more at: http://ezinearticles.com/?Are-You-Applying-the-andquot;So-What-Factorandquot;&id=592411.
 
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