Don't Blame The Economy For Poor Sales Performance |
If your company's not hitting its revenue targets and underselling its competition, it's really easy for senior managers and executives to blame the economy. The fact is though, that the economy is very robust right now, and despite high energy prices, it's pretty clear that the economy is going to stay on a strong track. So unless your market is in a slump, the chances are that your company needs to take a hard look at sales from the perspective of its strategy, process, and people.
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