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Home arrow Business Tips arrow Selling Business - the Drill or the Hole? Is Product or the Desire Your Focus? Have Success Selling!
Thursday, 28 August 2008
 
 

Selling Business - the Drill or the Hole? Is Product or the Desire Your Focus? Have Success Selling!

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Selling Business - the Drill or the Hole? Is Product or the Desire Your Focus? Have Success Selling!

I have recently learned a very valuable lesson, it has to do with selling business, but what are we "selling?" When you review this simple analogy it will make total sense to you; we should not be selling the "drill," rather we should be selling the "hole."
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