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Friday, 05 September 2008
 
 

Selling Is An Effective Conversation

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Selling Is An Effective Conversation

A mere century ago, we relied on newspapers, telegraph, cryptic radio and telephone and the mail to spread the word. As a result, change was slower to occur. Speed up the rate of communications and you increase the rate of change. Today, information that may alter the face of an industry is available instantaneously - at least for those who are paying attention. The savvy salesperson is positioned to be a foot-soldier and a ground-level conversationalist. Having an "ear to the ground" or "nose to the grindstone" so-to-say enables us to respond to market changes more rapidly.
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