Selling: You're Playing a Game Where You Fail More Than You Succeed |
New York Yankees infielder Derek Jeter said it well. He was talking about pro baseball but he just as easily could have been speaking as a salesperson.
"You're playing a game where you fail more than you succeed. You've got to try to keep it as simple as possible."
Psychologically, I think it's fair to say, most people are ill-equipped to fail more than they succeed.
Imagine working for the postal service and every few days the addresses or street names on your route are changed on you, without notice. Or mailboxes that were always accessible are glued shut, and try as you might, you just can't pry them open to deposit your items.
Frequently, selling feels like this. It is one of the few occupations where people resist your efforts as much as they can, where some, like receptionists and secretaries, feel it is a duty to prevent you from doing your job, somewhat like a pitcher's job is to prevent a hitter from reaching base.
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