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Saturday, 26 July 2008
 
 

Small Business Marketing Strategy - Create Motion to Be Visible

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Small Business Marketing Strategy - Create Motion to Be Visible

The infantry teaches its soldiers the valuable survival skills of cover and concealment. Motion easily gives away the soldier's position; soldiers quickly learn to move slowly and stealthily to stay hidden from the enemy. Small business marketers need to learn from this vital lesson: if you don't want to be seen, just don't move. Unfortunately many marketers have yet to learn the corollary to this rule: If you want to be seen, leverage motion to catch your customer's eye.
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