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Thursday, 24 July 2008
 
 

Your Customers - Their Amygdala - and Sabre Tooth Tigers

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Your Customers - Their Amygdala - and Sabre Tooth Tigers

There is a small almond shaped region in our brains, called the "Amygdala". It is one of the most primitive regions deep in the base of our brains. As business owners we need to get intimately acquainted with this lump of cells in our clients' brains, and how it affects their decision making processes. It is your clients' Amygdala, more than anything else that decides if they are going to become your customer.
Read more at: http://ezinearticles.com/?Your-Customers---Their-Amygdala---and-Sabre-Tooth-Tigers&id=527543.
 
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