Brainstorming Alone - A Tool for Personal Innovation |
When I think of brainstorming my earliest memory is the old TV show, Bewitched. Darrin Stephens, the long-suffering husband of the nose-twitching witch "Sam" was an old-fashioned ad man. Every now and then Darrin and his boss Larry Tate kicked ideas around for one of their accounts - Hollywood style brainstorming. Still, I got a sense of the freewheeling, wacky, anything goes part of brainstorming, and the image stuck with me. Brainstorming, my earliest imprint says, is a group thing, and subsequent real life experiences reinforced this. When ideas start to flow and one person's ideas trigger ideas in you, it's powerful, and it feels like the group think is better than what one person could create on their own.
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