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Building Alliances To Compete In The Global Market

Sunday, 20 July 2008

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Building Alliances To Compete In The Global Market

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Building Alliances To Compete In The Global Market

Once, businesses competed in stable local and national markets with familiar competitors and captive customers. Not any more. To compete in the 21st century, you need to be global and flexible. You have to respond to new, innovative competitors constantly busting to take away your customers. You have to keep seeking new products, new customers, and new markets, and still keep costs and prices down. You have to move fast and be everywhere.
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