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Saturday, 26 July 2008
 
 

You Have a Strategy? So What! Strategy Without Business Alignment Fails to Get Results

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You Have a Strategy? So What! Strategy Without Business Alignment Fails to Get Results

A strategic plan cannot drive sales and profit growth if the organizational design, business processes and behaviors are not aligned with the plan. Without alignment, old behaviors will persist and undermine achievement of the goals set by the plan. This article describes some examples of misalignment for one particular business model.
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