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Thursday, 24 July 2008
 
 

Working Effectively Across Borders and Cultures

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Working Effectively Across Borders and Cultures

The last few decades of globalisation have fuelled intensive competition between organisations. With companies relying on individual talent to make them grow effectively in competition with global and local rivals, staff at all levels must heed the diverse cultural backgrounds of their colleagues and those in third party organisations. In a culturally diverse working environment the chance of misunderstandings and miscommunication is elevated with potentially disastrous consequences. The real success of an organisation is significantly related to the extent to which it effectively manages culture-based issues. Cultural training programmes are thus considered vital by many companies seeking to work more effectively across borders and cultures.
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